This statement will tell you how we use your personal information on the LITE Therapeutics. Web sites (including www.LiteTherapeutics.com and all sub-domains), and throughout the LITE Therapeutics ™ affiliate network. We made this statement as broad and clear as possible. Please review it to learn more about our practices. |
This statement was last updated: September 28, 2007 |
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Our Commitment To Privacy |
Your privacy is important to us. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our homepage and at every point where personally identifiable information may be requested.
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| INFORMATION COLLECTED BY LITE THERAPEUTICS. |
LITE Therapeutics collects two types of personally identifying information from users: personal data (such as names and e-mail addresses); and aggregated data (such as information about traffic patterns on LITE Therapeutics for example how many users log into LITE Therapeutics on a daily basis).
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| PERSONAL DATA |
Personal data is collected when users provide personal data to LITE Therapeutics., for example in registering for electronic newsletters or other membership services, in answering surveys, purchasing items from LITE Therapeutics, and registering for contests and other promotional opportunities provided by LITE Therapeutics. In addition, we collect the e-mail addresses of users who post messages to our message boards and chat areas.
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| AGGREGATED INFORMATION |
Aggregated information, such as which pages users access or visit and information volunteered by users, such as survey information and/or site registrations, is collected through various methods. For example, LITE Therapeutics. collects IP addresses. An IP address is a number that is automatically assigned to your computer whenever you're surfing the Web. Web servers, the computers that "serve up" Web pages; automatically identify your computer by its IP address, and when you request a page from Model Promotion Association, Inc., our servers log your IP address. LITE Therapeutics. does not link IP addresses to anything personally identifiable, so although your session will be logged, you will remain anonymous to us. LITE Therapeutics collects IP addresses for the purposes of system administration and to provide aggregate data to advertisers about the volume of use on LITE Therapeuctics.
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| USE OF COOKIES |
LITE Therapeuctics . also uses "cookies" to collect information. A cookie is a small data file that most major Web sites write to your hard drive for record keeping purposes when you visit them. Cookies allow LITE Therapeutics to measure activity on the Site and to improve your user experience, for example by remembering your passwords and viewing preferences, thus allowing you to visit various member-only parts of the Site without re-registering. Cookies are used by LITE Therapeutics. to measure activity on the Site and make improvements and updates based on which areas are popular and which are not. LITE Therapeutics does not use cookies to retrieve information from your computer that was not originally sent in a cookie. Except for personal information voluntarily provided by you (i.e., during membership registration or a contest), LITE Therapeutics. does not use information transferred through cookies for any promotional or marketing purposes, nor is that information shared with any third parties whatsoever. You may occasionally get cookies from our advertisers, which is standard in the Internet industry. LITE Therapeutics does not control these cookies, and these cookies are not subject to LITE Therapeutics privacy policies. Most browsers are initially set to accept cookies. If you'd prefer, you can set yours to refuse cookies or to alert you when cookies are being sent. However, it is possible that some parts of the Site, such as the member-only areas and shopping, contest and game areas, will not function properly if you do so.
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| USE OF INFORMATION COLLECTED BY LITE Therapeutics |
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LITE Therapeutics . uses both the personal and aggregated information we collect for multiple purposes. The information is used to improve the content of the Site, to customize the content and/or layout of the Site for each individual user and to notify users about updates to the Site or promotional offers or opportunities that we believe will be of interest to you. |
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LITE Therapeutics. shares aggregated information with third parties for both advertising and promotional purposes. We use non-identifying and aggregate information to better design our website and to share with advertisers. For example, we may tell an advertiser that X number of individuals visited a certain area on our website, or that Y number of men and Z number of women filled out our registration form, but we would not disclose anything that could be used to identify those individuals. |
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LITE Therapeutics . may also share information with consultants and affiliates for internal business purposes and may divulge personal information if such information is subpoenaed, or if LITE Therapeutics believes that any user has committed unlawful acts, to acts that endanger the health or safety of another user or of the general public. In some situations, we will share your personal information, on a confidential basis, with third parties who perform a particular service on our behalf, such as sending e-mails. Also, LITE Therapeutics may be sold or transferred to another entity. Should such an event occur, customer information will of course be one of the transferred assets. |
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In addition, in the event LITE Therapeutics plans to post any personal information on the Site, LITE Therapeutics . will either notify you of this possibility when you provide the information and/or, if possible, when the information is posted. |
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Occasionally, we may post the name of a user (for example a contest winner) on one of our sites. LITE Therapeutics will notify you of this possibility when you provide your information or, if possible, will notify you when the information is posted. LITE Therapeutics may use third party advertising companies to serve ads when you visit our sites. These companies may use information (not including your name, address, email address or telephone number) about your visits to our sites and to other Web sites in order to provide advertisements on this site and other sites about goods and services of interest to you. In addition, LITE THerapeutics may share Web site usage information about visitors to our sites with such company for the purpose of managing and targeting advertisements on our sites. For this purpose, we and our third-party advertising company note some of the pages you visit on our sites through the use of pixel tags (also called clear gifs). |
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Finally, we never use or share the personally identifiable information provided to us online in ways unrelated to the ones described above without also providing you an opportunity to opt-out or otherwise prohibit such unrelated uses.
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| FINANCIAL INFORMATION |
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If you purchase goods or services at the Site, you will be asked for credit card information, including your name, account number and expiration date; and Email Information. When you send us email messages, we may retain the content of your email messages, together with your email address and our response to you. You understand and agree that "perfect" security does not exist anywhere, including the Internet. When you send credit card information to us at the website, we use a technology called Secure Socket Layer (SSL) or Secure Electronic Transaction (SET) to encrypt this information between your computer and our server. Other personal information you send to us at the website, however, including any email messages, will not be encrypted unless we advise you otherwise. To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.
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| MESSAGE BOARDS AND CHAT ROOMS |
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Please remember that information posted to message boards and chat areas becomes public information. Use caution when posting. Be especially careful not to provide any personally identifying information while using chat rooms or message boards. As set forth in LITE Therapeutics Terms and Conditions of use, users of chat rooms and message boards must follow acceptable standards of behavior when posting messages online.
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| LINKS TO OTHER SITES |
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It is important to note that LITE Therapeutics. contains links to sites other than LITE Therapeuctics and that those sites may not follow the same privacy policies as LITE Therapeutics. For instance, if you click on an advertisement on Model Promotion Association, Inc., this will take you away from LITE Therapeutics and to an entirely different site. This can include links from advertisers, content providers and partners who may use LITE Therapeutics logo and or style as a result of a co-branding agreement. These sites may send their own cookies to you, and may collect data and make uses of it that LITE Therapeutics. would not. |
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The use of any information or materials that you may access at these external sites is purely voluntary. You should not rely on their contents without independent and thorough review of the accuracy, completeness, effectiveness, timeliness and correct sequencing. These external sites may also refer to specific commercial products, processes, or services by trade name, trademark, service mark, manufacturer or otherwise. Unless LITE Therapeutics. has provided specific authority, such references in no way indicate our endorsement, recommendation or preference. This section should be read in conjunction with the full Terms of Use.
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| ADDITIONAL INFORMATION |
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No transmission of data over the Internet is guaranteed to be completely secure. It may be possible for third parties not under the control of LITE Therapeutics. to intercept or access transmissions or private communications unlawfully. While we strive to protect your personal information, LITE Therapeutics cannot ensure or warrant the security of any information you transmit to us. Any such transmission is done at your own risk.
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Under no circumstances, including but not limited to negligence, shall LITE Therapeutics. be liable for any special, incidental or consequential damages that result from the use of information or materials on our sites, even if LITE Therapeutics. or an authorized representative of LITE Therapeutics., has been advised of the possibility of such damages. This section also should be read in conjunction with the full Terms of Use.
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| CHANGES TO THIS POLICY |
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LITE Therapeutics . reserves the right, at our discretion, to update or revise this privacy policy. Please check the privacy policy periodically for changes. Your continued use of this site following the posting of any changes to the privacy policy constitutes acceptance of those changes. For material changes to this policy, LITE Therapeutics. will notify you by placing prominent notice on this Site.
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| CONTACT INFORMATION |
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LITE Therapeutics. welcomes your comments or questions regarding our privacy policy, please contact us by e-mail or postal mail. LITE Therapeutics., PO Box 554, Norcross , Georgia 30091.
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I HAVE READ AND UNDERSTAND THE FOREGOING AGREEMENT AND UNDERSTAND THAT USE OF THIS SITE SIGNIFIES MY AGREEMENT TO BE BOUND BY ALL OF ITS TERMS AS WELL AS THE TERMS OF THE TERMS OF USE AND RULES OF CONDUCT. |
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